We craft beautiful stories.

Your brand has a story. We make sure it's seen, heard, and remembered. At Criteria Content, we create compelling videos, strategic visuals, and engaging written content that help brands connect, grow, and inspire action.

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Our Services

We help businesses, startups, and think tanks turn ideas into engaging content that works. Whether you need an explainer video, a brand story, or a full content strategy, we make sure your message is clear, engaging, and built for impact.

We Are Our Work

We use different styles and techniques for every project. We try to innovate on the visuals to stand out of the rest.

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How Its Done

From script to screen, we've streamlined our process to make  production easy, efficient and predictable. We use two magic ingredients to thrive: Emotions and Talent.

Talent at its Best

Even in a world of AI, we believe that the unique talents that artists built over the years is the key to the new.  We curate great talent all over the world and build lasting relationships and careers.
We understand the power of experience, all our artists are experienced professionals. with years in the industry, creating content for top Brands.

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Our Clients Know Best

Far far away, behind the word mountains, far from the countries Vokalia and Consonantia, there live the blind text

They have a unique ability to transform an idea or a written word into visual masterpieces that educate and engage audiences across cultural and geographical boundaries. Perhaps the greatest indicatior of the quality of his work is the fact that we’ve now worked together for more than a decade, recommend him to colleagues at every opportunity.
Irene Braam
Excecutive Director, Bertelsmann Foundation
When we faced the challenge of explaining a highly technical concept to a diverse audience, Criteria Content delivered. Their team not only grasped the complexity of our subject matter but translated it into a clear, engaging video that resonated globally. We've found them to be invaluable partners in simplifying the difficult and making it impactful.
Craig Sams
Lead Developer, Flowbase
Criteria Content doesn't just produce videos; they bring a true creative vision to every project. They listened carefully to our needs, offered insightful suggestions, and transformed our vague ideas into a compelling visual narrative. Their collaborative spirit and dedication to excellence made the entire process enjoyable and the results exceeded our expectations.
Simon Lee
Lead Developer, Flowbase

The Pilars of our Quality

Storytelling

We believe in the power of emotions to connect. All aspects of our projects are aligned with a concept that makes it unique.

Originality

We work hard to make it different every time. Every project has its unique voice and style that makes it stand out from the noise.

Process

We use a simple and staightforward workflow to avoid surprises and guarantee everyone knows what to expect on every stage.

Patience

This is a creative process, not a pancake factory, so we are commited to tweak as many changes as it takes in every stage of the process until you are happy with the results.